Europe Online Gaming Report 2012 - MarketWatch

Europe Online Gaming Report 2012 - MarketWatch


Europe Online Gaming Report 2012

NEW YORK, May 9, 2012 /PRNewswire via COMTEX/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Europe Online Gaming Report 2012

http://www.reportlinker.com/p0850056/Europe-Online-Gaming-Report-2012.html #utm_source=prnewswire&utm_medium=pr&utm_campaign=Toy_and_Game

European Online Gaming Market shows positive Development In its latest "Europe Online Gaming Report 2012" Hamburg-based secondary market research firm yStats.com analyzes the European online gaming market in detail and excludes online gambling altogether. Following a brief introduction about the region, the report covers important markets in Western Europe (Great Britain, Germany, Belgium, Finland, France, Italy, the Netherlands and Spain) and Eastern Europe (Poland, Russia and Turkey).

Social games, traditional online games and casual websites are becoming increasingly popular worldwide. This is also true for the European market. Important markets in this sector are Great Britain and Germany as well as Russia. Still, revenue and user figures also grew considerably in smaller markets.

Social games are especially popular in the most important European markets

In Great Britain, more than 90 percent of all social gamers played games on a desktop PC or laptop in September 2011, while less than one third used smartphones. In September 2011, the most popular social online game in Great Britain was FarmVille, followed by Bejeweled Blitz and Mafia Wars. Almost one fifth of all time invested into playing games in Great Britain in 2011 was spent on social networks, followed by casual games; more time was only invested into console games. In Germany, spending on online/browser games increased in 2011 compared to 2010, accounting for more than 20 percent of all revenue generated from gaming. Unlike in Japan and the USA, in Germany the entire gaming market grew in 2012, only as a result of increased revenue from online and browser games. The size of the German online and mobile gaming market is expected to continue to grow and almost double between 2010 and 2015. The "Europe Online Gaming Report 2012" by yStats.com also shows that in 2011, French gamers spent a double digit percentage figure of their entire gaming time in social networks. Furthermore, it is estimated that almost three quarters of all Spanish gamers used social networks for gaming activities. In Russia, the volume of the online gaming market is expected to increase by 20 to 30 percent in 2012 compared to 2011. Almost 80 percent of the total online gaming market value is generated with browser games.

Casual websites also on the upswing in other European markets

According to forecasts, in Belgium casual websites were the most popular gaming platforms in 2011. The "Europe Online Gaming Report 2012" by yStats.com also shows that the value of the Polish gaming market has increased by a double-digit percentage in 2011 compared to 2010. Finally, Turkey was the fourth largest social gaming market worldwide in the second quarter of 2011.

Key Findings

Almost one-fifth of total gaming time in the UK was spent on "Social Networks" in 2011, followed by "Casual Games" and only surpassed by "Console Games".

The online and mobile games market in Germany is expected to almost double between 2010 and 2015.

In Spain, almost three-quarters of all gamers were expected to use "Social Networks" to play on in 2011.

The market volume of online gaming in Russia was expected to grow between +20 and +30% in 2012, compared to 2011.

Turkey represented the fourth largest social gaming market worldwide in Q2 2011.

About our Reports - Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions

yStats.com provides secondary market research: By using various sources of information we ensure maximum objectivity for all obtained data. As a result companies get a precise and unbiased impression of the market situation.

The analyses, statistical reports and forecasts are only based on reliable sources including national and international statistical offices, industry and trade associations, business reports, business and company databases, journals, company registries and news portals.

Our international employees research and filter all sources and translate relevant information into English. This ensures that the content of the original studies is correctly interpreted.

yStats.com delivers all research results as PowerPoint files. All data can therefore be used directly for board presentations or be individually adapted.

If required, yStats.com provides in-depth analysis for all research projects. Simply send us a request.

Companies Mentioned Blizzard

Changyou

Com2uS

Digital Chocolate

Facebook

Gamevil

GDC

Giant

Gree

King.com

1. MANAGEMENT SUMMARY